ChatGPT Becomes Your Everything App With Fourteen New Integrations

ChatGPT Expands to Fourteen App Integrations

OpenAI is rapidly transforming ChatGPT from a conversational AI into a full-blown digital assistant platform, with fourteen third-party app integrations now live across all subscription tiers, including the free plan.

The integrations, which first launched with seven partners at OpenAI's DevDay in October 2025, now include Booking.com, Canva, Coursera, DoorDash, Expedia, Figma, Quizlet, Spotify, Target, Uber, Uber Eats, Wix, Angi, and Zillow. OpenTable, PayPal, and Walmart are confirmed as upcoming additions.

How It Works

Users can activate integrations by simply typing the name of a supported app at the start of a ChatGPT prompt, such as asking Spotify to create a dinner party playlist. Interactive elements like maps, playlists, booking interfaces, and shopping carts render directly inside the chat window. Account linking shares certain data with ChatGPT to personalise results.

A Second Shot at an App Platform

The initiative represents OpenAI's second attempt at building an app ecosystem, following the GPT Store launched in January 2024 that largely failed to gain traction. This time, OpenAI is partnering directly with established brands using a purpose-built Apps SDK based on the Model Context Protocol, an open standard for connecting AI models to external tools.

Commerce and Competition

OpenAI has also introduced an Agentic Commerce Protocol, co-developed with Stripe, to enable in-chat purchasing. However, the company recently scaled back its Instant Checkout feature after finding that users preferred ChatGPT for product discovery rather than completing transactions.

The integrations are currently limited to the United States and Canada, with no confirmed timeline for European or UK availability. With ChatGPT's user base reportedly exceeding four hundred million weekly active users, the distribution opportunity for partner brands is substantial.